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Books by Sonja Boch

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1 books found

Bestimmung des Repositionierungsspielraums von Marken: MarkenfÃ¼hrung mit Hilfe neuroÃ¶konomischer Forschungserkenntnisse (Innovatives Markenmanagement) (German Edition)

Bestimmung des Repositionierungsspielraums von Marken: Mark…

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