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Books by Publisher: Kurt Grashaw

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When price discrimination becomes unethical or even a legal issue.
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When price discrimination becomes unethical or even a legal…
By: Kurt Grashaw
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Why might applications be built using prototyping as part of the SDLC methodology rather than by a pure prototyping methodology alone.
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Why might applications be built using prototyping as part o…
By: Kurt Grashaw
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What are the goals of acquisition and retention in an online context?
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What are the goals of acquisition and retention in an onlin…
By: Kurt Grashaw
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What dimensions do digital signatures and hash digests add to public key encryption and how do they work?
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What dimensions do digital signatures and hash digests add …
By: Kurt Grashaw
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Discussing the difference between random sampling and stratified random sampling. When is it most appropriate to use stratified random sampling techniques?
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Discussing the difference between random sampling and strat…
By: Kurt Grashaw
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MBA PAPER: Hamleys E-Tail Evolution: A Case Study in the Toy Stores Web Site Growth.
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MBA PAPER: Hamleys E-Tail Evolution: A Case Study in the To…
By: Kurt Grashaw
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PayPal's Value Proposition and the Threats and Opportunities for E-commerce
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PayPal's Value Proposition and the Threats and Opportu…
By: Kurt Grashaw
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Identifying the consumer shopping needs that form the iPACE framework. How distinct consumer shopping goals present opportunities for internet retailers to better serve their customers.
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Identifying the consumer shopping needs that form the iPACE…
By: Kurt Grashaw
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The value of the TOWS Matrix in strategy formulation. Do you agree with this way of generating strategic alternatives? Why or why not?
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The value of the TOWS Matrix in strategy formulation. Do yo…
By: Kurt Grashaw
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A Research Proposal: Online Customer Relationship Marketing and Consumer Loyalty
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A Research Proposal: Online Customer Relationship Marketing…
By: Kurt Grashaw
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How does a marketing information system help companies to anticipate and adapt to change?
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How does a marketing information system help companies to a…
By: Kurt Grashaw
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Explain how an online credit card transaction works, identifying the five parties involved and describing how SSL is involved. What are the limitations of online credit card payment systems?
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Explain how an online credit card transaction works, identi…
By: Kurt Grashaw
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Collective Articles for your MBA: Concentrated in eBusiness Technology
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Collective Articles for your MBA: Concentrated in eBusiness…
By: Kurt Grashaw
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What is organizational change? Describe and explain the forces for and resistances to organizational change.
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What is organizational change? Describe and explain the for…
By: Kurt Grashaw
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Collective Articles for your MBA: Human Resources (Collective Articles for your MBA: eBusiness Technology Book 11)
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Collective Articles for your MBA: Human Resources (Collecti…
By: Kurt Grashaw
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The concepts of empowerment, self-managed teams, and cross-functional teams. A case for their inclusion in either a tall or flat organizational structure.
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The concepts of empowerment, self-managed teams, and cross-…
By: Kurt Grashaw
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What are the differences between a Thurstone and Likert scale? Under what conditions is the one to be preferred above the other?
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What are the differences between a Thurstone and Likert sca…
By: Kurt Grashaw
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Why HR portals are a popular technological application among human resource managers.
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Why HR portals are a popular technological application amon…
By: Kurt Grashaw
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What are the seven basic steps in the procurement process?
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What are the seven basic steps in the procurement process?
By: Kurt Grashaw
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Identify and describe the major stages in the development of B2B commerce.
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Identify and describe the major stages in the development o…
By: Kurt Grashaw
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The four different alternative types of B2B exchanges that are dependent on the type of purchasing and what is purchased
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The four different alternative types of B2B exchanges that …
By: Kurt Grashaw
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MBA Paper: Getting to Know Me: Personalization Techniques in Online Marketing
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MBA Paper: Getting to Know Me: Personalization Techniques i…
By: Kurt Grashaw
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When critically reviewing a research article, what are some basic questions a researcher will want to ask in order to determine the quality of the article?
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When critically reviewing a research article, what are some…
By: Kurt Grashaw
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The revolution in Internet marketing technologies: what are the three main broad impacts the Internet has had on marketing? (Collective Articles for your MBA: eBusiness Technology Book 4)
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The revolution in Internet marketing technologies: what are…
By: Kurt Grashaw
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Article Critique of Outsourcing and Offshoring
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Article Critique of Outsourcing and Offshoring
By: Kurt Grashaw
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What are the advantages and disadvantages of using an employee referral campaign for recruiting purposes?
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What are the advantages and disadvantages of using an emplo…
By: Kurt Grashaw
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When might a quasi-experimental design be chosen over an experimental design? What considerations must a researcher make when deciding which approach to take?
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When might a quasi-experimental design be chosen over an ex…
By: Kurt Grashaw
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How can an employer protect itself from charges of discrimination in its interview process?
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How can an employer protect itself from charges of discrimi…
By: Kurt Grashaw
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Define and explain: supply chain management systems, supply chain simplification, and collaborative commerce, and the relationship between these concepts.
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Define and explain: supply chain management systems, supply…
By: Kurt Grashaw
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Define the term industry structure and discuss the ways the Internet and e-commerce have changed the five forces that characterize industry structure.
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Define the term industry structure and discuss the ways the…
By: Kurt Grashaw
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Why do incentive plans fail?
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Why do incentive plans fail?
By: Kurt Grashaw
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How does knowing the level of measurement for variables help a researcher examine outcomes in a study? What is this relationship of precision and levels of measurement.
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How does knowing the level of measurement for variables hel…
By: Kurt Grashaw
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